Redken Shades EQ is a demi-permanent hair color that can be used to enhance, enrich, or tone natural or color-treated hair. It offers long-lasting, high-shine color with a conditioning formula that leaves hair silky and smooth.
Founded in 1960 by actress Paula Kent and hairdresser Jheri Redding.
Originally named Jheri Redding Products, later changed to Redken in 1965.
Acquired by L'Oreal in 1993 and became part of their Professional Products Division.
A demi-permanent hair color that provides vibrant, long-lasting results with a gentle formula that won't damage hair.
A high-performance, demi-permanent hair color that offers customizable, natural-looking results with a conditioning formula that improves hair health.
A demi-permanent hair color that provides consistent, customizable results with a nourishing formula that leaves hair shiny and healthy.
The original Shades EQ formula that provides sheer, translucent color with a gel formula that is easy to apply and lasts up to 20 washes.
A cream formula version of Shades EQ that provides more coverage and lasts up to 10 washes. Ideal for gray coverage and enhancing natural color.
A coverage-specific version of Shades EQ that provides opaque, long-lasting coverage for resistant gray hair or intense toning. Lasts up to 50% longer than other Shades EQ formulas.
Redken Shades EQ is a demi-permanent hair color that can be used to enhance natural hair color, refresh faded hair color, or tone highlights. It also adds incredible shine and conditions hair.
Redken Shades EQ is a demi-permanent hair color that lasts up to 20 washes, depending on the formula used and the condition of the hair.
Yes, Redken Shades EQ can be used on gray hair to enhance natural color or provide coverage. The Shades EQ Cream and Shades EQ Cover Plus formulas are specifically designed for gray coverage.
No, Redken Shades EQ is a demi-permanent hair color that is gentle and conditioning to hair. It can actually improve the health and shine of hair with its pH-balanced formula.
Consult with a professional hairstylist to determine the best Shades EQ formula for your hair type and desired result. Factors such as natural hair color, previous hair color treatments, and desired level of coverage will all impact which formula is right for you.